Portfolio

Here are some samples of my work.

Web Design

  • Responsive design
  • Design for mobile & multiple devices
  • Blend branding with industry best practices for user interface & user experience
  • Custom icons, image treatments & functional elements
  • Front-end development: CSS, HTML, WordPress, X Pro theme, Divi
  • Placeholder

App Design/UX UI

  • User-centred design
  • Design research
  • Iterative design process
  • Accessibility, inclusive design, aging adults & experience levels
  • Task analysis, goals, scenarios/context of use & use cases
  • Persona development
  • Storyboards, wireframes, prototypes
  • User testing
  • Ethical design
See Full Project

Web Design

  • Responsive design
  • Design for mobile & multiple instances
  • Blending branding with industry best practices for user interface & experience
  • Custom icons, image treatments & functional elements
  • Front end development: CSS, HTML, Wordpress, X Theme, Divi - adaptable.
  • Placeholder

Illustration

  • Adaptive to any style
  • Completely original or adapted images
  • Vector & raster
  • Static & moving images
  • Classically trained in drawing & painting applied to digital

  • Hand-drawn vector portrait

    Using the pen tool in Adobe Illustrator and working from a photo, this style of illustration works well for staff and profile content areas.

  • Hand-drawn vector portrait

    Using the pen tool in Adobe Illustrator and working from a photo, this style of illustration works well for staff and profile content areas.

  • Local business digital sticker project

    This is one of a series of digital stickers depicting Haliburton County businesses with the intent to encourage promotion via digital messaging and social media. Using the pen tool & image trace (for logo extraction) in Adobe Illustrator and referencing photos, I was able to create fun, recognizable custom imagery.

  • Local business digital sticker project

    This is one of a series of digital stickers depicting Haliburton County businesses with the intent to encourage promotion via digital messaging and social media. Using the pen tool & image trace (for logo extraction) in Adobe Illustrator and referencing photos, I was able to create fun, recognizable custom imagery.

  • Local business digital sticker project

    This is one of a series of digital stickers depicting Haliburton County businesses with the intent to encourage promotion via digital messaging and social media. Using the pen tool & image trace (for logo extraction) in Adobe Illustrator and referencing photos, I was able to create fun, recognizable custom imagery.

  • Signage illustration for Haliburton Solar & Wind

    Click to image to enlarge.

    Using an existing illustration style, I further developed custom graphics for outdoor signage in their demo area to assist in client and community education.

  • Custom T-shirt design

    Designed custom T-shirt graphics for a trade show. Created and prepared image files to spec to be printed.

  • Illustrated colouring book for Abbey Gardens

    I created custom illustrations for children's programming workbooks and signage.

  • Character renderings for gaming concept art

    Zombie-like characters in a "pasta-pocalypse" world.

Illustration

  • Adaptive to any style
  • Completely original or adapted images
  • Vector & rastor
  • Static & moving images
  • Classically trained in drawing & painting applied to digital
  • Hand drawn vector portrait

    Using the pen tool in Adobe Illustrator and working from photo, this style of illustration works well for staff and "about" content areas.

  • Hand drawn vector portrait

    Using the pen tool in Adobe Illustrator and working from photo, this style of illustration works well for staff and "about" content areas.

  • Local business digital sticker project

    This is one of a series of digital stickers depicting local businesses with the intent to encourage promotion via digital messaging and social media. Using the pen tool & image trace (for logo extraction) in Adobe Illustrator and referencing photos, I was able to create fun, recognizable custom imagery.

  • Local business digital sticker project

    This is one of a series of digital stickers depicting local businesses with the intent to encourage promotion via digital messaging and social media. Using the pen tool & image trace (for logo extraction) in Adobe Illustrator and referencing photos, I was able to create fun, recognizable custom imagery.

  • Local business digital sticker project

    This is one of a series of digital stickers depicting local businesses with the intent to encourage promotion via digital messaging and social media. Using the pen tool & image trace (for logo extraction) in Adobe Illustrator and referencing photos, I was able to create fun, recognizable custom imagery.

  • Illustration for signage at Haliburton Solar & Wind

    Click to image to enlarge.

    Using an existing illustration style, I further developed custom graphics for their outdoor signage in their demo area to assist in client and community education.

  • T-shirt design for event

    Following the criteria set by the client, I created and prepared graphics to spec for their chosen print company.

  • Custom hand-drawing colouring book t for Abbey Gardens

    For their children's programming, I created custom illustrations for their workbooks and signage at Abbey Gardens.

  • Character Renderings

    Zombie-like characters in a "pasta-pocalypse" world.

Ads, promos & Landing Pages

  • Ads to spec for various social media
  • Complete with accompanying landing page for relevance and optimized experience
  • Google Display, dynamic & FB carousels
  • On-brand & results-driven

  • Landing page for CSF Cooling 

    Custom landing page mockup for digital ads.

  • Facebook carousel ad

    A Facebook carousel ad is a great solution for showcasing multiple products, features and storytelling sequences.

  • Animated GIF display ad

    Display ads for websites and Google.

  • Print magazine ad for CSF Cooling 

    Magazine ad & flyer for radiator products.

Logo & Branding

  • Consistent & cross platform
  • Logo evolution & modernization
  • Guideline & image files
  • Questionnaire, brief development, draft & approval process

  • Hair Colourist in Lindsay, ON

    Krissy experienced some slow periods during this pandemic, so I worked with her to define her branding elements and created some Facebook ads, which brought her new clients when businesses could reopen safely.

  • Sommelier in Haliburton, ON  

    John was so incredibly passionate about wine and food pairing that he started his own consulting and education business. He needed a logo, branding, and a social media presence.

  • Construction Company in Toronto, ON

    Gustavo's construction business is successful because of their quality of work, word of mouth and the art of the hustle. I developed a simple logo that is clear, easy to read on-site, and built a website so that potential clients can find him.

  • Evolutions and modifications

    Sometimes clients need to modernize their logo while staying true to their brand, or in this case, create an alternate graphic for an event or specific purpose.

  • Visions realized

    Sometimes I have clients with a very clear vision. This client provided me a sketch and reference image to transform into a logo.